Design rooted in place.
UX, web, and brand design for the businesses and communities of Taos, Santa Fe, and Northern New Mexico. Enterprise experience. Local roots.
Previously designed for
Portfolio
Selected Work
What I Do
Services
UX/UI Design
User research, wireframing, prototyping, and interface design. From concept to production-ready screens for apps and platforms.
Web Design & Development
Custom websites that are fast, beautiful, and built to convert. Designed and coded by hand — not pulled from a template.
Brand Identity
Logo, color, typography, and visual language. A complete brand system that works across every touchpoint.
Graphic Design
Print collateral, packaging, signage, menus, and marketing materials. Production-ready files, every time.
The Designer
Hugo Ramos
Photo
I'm a senior designer with 8+ years of experience spanning defense command systems, healthcare platforms, AI interfaces, and consumer products. I've designed for Fortune 500 contexts — complex systems where clarity saves time, money, and sometimes lives.
After years in the tech industry, I moved to Northern New Mexico to build something rooted — in land, in community, in purpose. Hum Studio is how I bring enterprise-grade design to the businesses and people I believe in.
I live here. I shop at the co-op. I'm building an apiary in the high desert. When I design your brand or your website, I understand this place — because it's my place too.
Full career timeline →How I Work
Process
Discover
We talk about your business, your goals, and what success looks like.
Design
I create concepts and iterate until we land on something you love.
Build
I bring the design to life — fast, responsive, and polished.
Launch
We go live and I make sure everything works perfectly.
Get in Touch
Let's Talk
Have a project in mind? Want to grab coffee and talk about your brand? I'd love to hear from you.